Case Study


Looking forward

In response to big internal changes at Oasis 'Looking Forward' was chosen as the creative direction for a programme that was designed to deliver big on inspiration and motivation.

With a packed agenda on the first day, we coordinated the conference production, dressed the venue and organised the services. For the gala dinner, we sought the services of singing waiters to get the crowd involved and energised. After a fun-filled night, we echoed the conference theme around the venue the next morning with the call of the Maori conch shell. Bemused delegates were then treated to an inspiring talk by a Maori group about their traditional Haka ceremony, which is used to show 'readiness' and 'teamwork.’

The dental industry could be called a conservative bunch, yet the motivational power of the Maoris led the whole delegation to learn the Haka themselves and to participate in the full meaning of this traditional ceremony celebrating the power of a group working in harmony.

Key facts



“I am really proud of the team. From the feedback we seem this year to have set the benchmark for conferences, certainly in dentistry! Thanks again for Bray’s tremendous and professional organisation and behind the scenes management.”

Justin Ash, Chief Executive Officer of Oasis Dental Care